
Kendrick Lamar has finally outgrew a kingdom he's built for most of his life. In a surprise blog post, the Pulitzer Prize Award-winning rapper announced his next album will be his "final TDE album," referring to his longtime label Top Dawg Entertainment.
In typical Lamar fashion, he shook the world unexpectedly and cryptically. The announcement of him leaving the label was posted on a site called oklama.com, which basically was just a folder entitled "nu thoughts" containing the post. Before he drops the news, he reinforces the recluse persona he's cultivated over the years by informing readers he goes months without a phone and spends part of days on "a hill of silence." When he does reveal he's working on his final album on TDE, he's reverential of his time making history.