
Kemi Badenoch has hit back at a strange new Labour campaign ad that merges her face with Nigel Farage’s, calling it “weird” and “nonsensical” during a Sunday TV interview. The image, which has been doing the rounds on social media, shows half of her face blended with Farage’s, with a bold message claiming the Tories and Reform UK are “closer than you think.” It’s part of Labour’s push ahead of the local elections on 1 May, encouraging voters to steer clear of the right-wing parties.
Speaking on Sunday Morning With Trevor Phillips on Sky News, Badenoch didn’t hold back. “That’s just weird isn’t it? I mean, look at that, it doesn’t make any sense,” she said, clearly baffled by the visual.