I have a masochistic thing for How to Spend It, the Financial Times magazine that assists you in unloading all that pesky, burdensome cash. It rebranded as “HTSI” last year, presumably in the spirit of “quiet luxury”, which made it sound like some abstruse financial product, a high-yield, index-linked, short-term treasury bond, or whatever. None of those words means anything to me, which is probably why I am a mere rubbernecker in the HTSI universe.
It’s a place where your preferred fragrance is “an olfactory visualisation of brute concrete” and your living room features “a site-specific art installation, featuring the words from my poems inscribed in gold leaf on the walls and played over speakers in a recording voiced by Iggy Pop (like one recent interviewee, the artist Stefan Brüggemann, who sounds like a riot). Is the whole mag a site‑specific art installation? I will never be rich enough to find out.
