During the first two weeks of October, Kamala Harris’ campaign and her allies strategically focused their resources on North Carolina. This decision was made in an effort to capitalize on the political turmoil surrounding the scandal-ridden GOP nominee in the governor's race and to support the state as it recovered from the aftermath of Hurricane Helene.
According to data from AdImpact, between October 1 and October 14, the Harris campaign and its supporters allocated a substantial $19.8 million towards advertising in North Carolina. This amount significantly surpassed the $8.7 million spent by the Trump campaign and its allies during the same period, creating a notable disparity in ad spending in the state.
