The Bieber-Styles Rumor for 2027
According to a single TMZ report published September 15, 2026, Justin Bieber and Harry Styles are "high" on Roc Nation's shortlist for the Super Bowl LXI halftime show, set for February 14, 2027, at SoFi Stadium. The same report is explicit on a key caveat: neither artist has been contacted yet, and sources say it's unlikely either would accept if he were. Jay-Z's Roc Nation has held final say over halftime show bookings since its partnership with the NFL began in 2019, acting as the league's live music entertainment strategist. Notably, the NFL does not pay halftime performers; artists typically take the slot for the exposure and the streaming and sales boost that follows.
How Bieber Landed on the Radar
Bieber's name first surfaced in this context via a separate TMZ report from July 2, 2026, which said he was "in talks" for the 2026 World Cup final halftime show, citing FIFA sources. At the time, Justin and Hailey Bieber had attended the World Cup's opening ceremony in Inglewood, where Justin surprised VIP guests with a performance of "Yukon" at an intimate backstage show; TMZ had reported on June 29 that he had no touring plans. FIFA later confirmed the booking officially: Bieber co-headlined the World Cup final halftime show alongside Madonna, Shakira and BTS, with additional appearances from Burna Boy, Gustavo Dudamel and the PS22 Chorus performing with Coldplay, the whole show curated by Chris Martin. The performance, held July 19, 2026, benefited the FIFA Global Citizen Education Fund, which has raised more than $50 million. "I'm grateful to be part of this Halftime Show, and even more grateful knowing it's already helping expand access to education for children," Bieber said.
Other Names in the Conversation
Beyond the TMZ report, several other artists have drawn editorial speculation for the 2027 slot, though none through a leak or shortlist claim. NFL Commissioner Roger Goodell has said the league would welcome Taylor Swift, whose ties to the league have grown through her relationship with Travis Kelce, according to CBS Sports. Miley Cyrus has been rumored for years and remains a betting-market favorite, per the same outlet. Cardi B sits near the top of unofficial odds with her 2026 tour already wrapped, a case echoed by both CBS Sports and Andscape, which ranked her third on its own list. Ariana Grande's profile has risen with "Wicked," and her summer 2026 tour leaves her available, per CBS Sports. Andscape ranked Jay-Z himself first on its list, citing a year that included the Roots Picnic and a Yankee Stadium show.
Prediction market Kalshi had Bieber as the favorite at 33% as of June 5, 2026, ahead of Miley Cyrus at 31% and Harry Styles at 26%. Sportsbook FanDuel, in figures published via Parade on February 11, 2026, listed Morgan Wallen at +1120, Bieber at +790 and Harry Styles at +1040 — odds in which Bieber's shorter number actually makes him the favorite among the three, despite that report's own headline suggesting Wallen led.
When Could the NFL Make It Official?
The NFL and Roc Nation typically announce the halftime headliner in late September or early October, according to Yahoo Sports — meaning the official 2027 pick could be revealed within weeks.
Bad Bunny and His Superbowl Halftime Show
Now with regards to this year's Super Bowl LX, Bad Bunny's halftime show is now the most awarded in Emmy history, picking up seven Creative Arts Emmys — and the record-breaking win landed in the same week the single report named the two artists reportedly in the list to follow him onto the Super Bowl LXI stage.
The timing puts a spotlight on both ends of the story at once: a halftime show that has already been validated at the highest level of television honors, and a 2027 headliner search that, according to TMZ's report, hasn't even reached out to its reported frontrunners yet.
A Record-Breaking Night for Bad Bunny
Bad Bunny's Super Bowl LX halftime show swept five Emmy categories at the Creative Arts Emmys, awarded September 5–6, 2026: Outstanding Variety Special (Live), Outstanding Production Design for a Variety Special, Outstanding Music Direction, Outstanding Choreography for Variety or Reality Programming, and Outstanding Sound Mixing. Combined, those wins add up to seven Emmys for the show, surpassing the previous halftime-show record of three, held by the Super Bowl LVI show at SoFi Stadium in 2022.
Bad Bunny was announced as the Super Bowl LX headliner in late September 2025, and he delivered his halftime show, performed entirely in Spanish, on February 8, 2026, at Levi's Stadium in Santa Clara.
Trump Slams the Show, Newsom and AOC Defend It
The performance drew a sharply divided political reaction. President Trump called it "absolutely terrible, one of the worst, EVER," adding that "nobody understands a word this guy is saying, and the dancing is disgusting, especially for young children." Governor Gavin Newsom pushed back, calling it "a beautiful moment," while Representatives Alexandria Ocasio-Cortez and Jasmine Crockett also publicly defended the show.
In the aftermath, Bad Bunny deleted his Instagram account, which had more than 53 million followers, removed his profile photo, and "cleaned" his X account. The exact reason has not been confirmed. It could be part of a recurring pattern — he did something similar in 2022 — or connected to his earlier remarks about ICE at the Grammy Awards. Both explanations remain speculation, not confirmed fact.
