Jony Ive’s first post-Apple hardware project is this $60,000 turntable

The Linn Sondek LP12-50, with design touches from Jony Ive

Since leaving Apple after 27 years in 2019, Jony Ive’s design firm LoveFrom has worked with the likes of Ferrari, AirBnb and even the Red Nose Day charity.

But now the designer who spearheaded iconic designs like the iMac G3, the iPod and the Apple Watch has unveiled the first hardware he’s had a hand in since leaving Apple: a $60,000 turntable for British audiophile brand Linn.