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The Economic Times
The Economic Times
Business

John Abraham joins India’s first superbike league as strategic advisor

John Abraham India Entertainment Motorsport

Actor-entrepreneur John Abraham has been appointed strategic advisor to the Indian Superbike League (ISBL), which aims to bring professional motorcycle racing, entertainment and motorcycle culture together in India, company said in a statement.

The league announced the appointment on Monday alongside the launch of a promotional film introducing ISBL as a new motorsport and entertainment property.

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