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The Independent UK
The Independent UK
Jane Kirby

Joe Wicks helping Government move away from ‘boring’ fitness videos – Streeting

Joe Wicks Wes Streeting Cancer
An animated character of online fitness coach Joe Wicks (Studio AKA) - (PA Media)

Fitness coach Joe Wicks is helping the Government move away from “boring” video campaigns aimed at improving health, the Health Secretary has said.

Wes Streeting mocked his own suit and tie appearance as he spoke on ITV’s This Morning to help promote a new animated series for children, known as Activate.

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