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Motorsport
Motorsport
Sport
Nick DeGroot

Joe Custer: Haas “dead committed” to making NASCAR Cup team work

Joe Custer NASCAR Gene Haas Cole Custer Cup GM Haas Factory Team Tony Stewart

At Iowa Speedway on Saturday, Haas Factory Team announced plans to expand its NASCAR O'Reilly Series team with a third full-time entry for 2027, piloted by Dean Thompson.

The team also runs one full-time entry in the NASCAR Cup Series, driven by Cole Custer. During the announcement, team president Joe Custer — Cole’s father — also addressed the future of Haas’s Cup operation.

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