You might assume that farming is basically about getting up at 5.30 in the morning and shovelling manure, but you’d be wrong.
Ed Greig, chief disruptor at Deloitte Digital, who was brought up on a farm, should know: “Shovelling manure does happen, maybe not at 5.30am, but actually lots of farms have social media managers now,” he says. “Many farms require web development because they’re running quite sophisticated tech operations. There’s a big role for marketing to be played in there – these are all serious roles within agriculture now.”
