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Sports Illustrated
Sports Illustrated
Sport
Liam McKeone

JJ Redick Had Four-Word Message for Anybody Thinking LeBron James Was Going to Retire

LeBron James JJ Redick Hennessy Lakers NBA

LeBron James was the talk of the town in the NBA this week thanks to an elaborate Hennessy ad.

The longtime superstar teased fans that he would announce his "Second Decision," leading to much speculation about what that decision might be. The most obvious and popular narrative was that James would be announcing his retirement as he enters his age-41 season. Of course, that guess and every other was wrong; his "Second Decision" was part of his new campaign for a new cognac.

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