NBA commissioner Adam Silver floated a potential game-changing idea during an appearance on the Dan Patrick Show on Wednesday—shortening NBA games. As the NBA looks into ideas to improve ratings and make the sport more exciting, Silver talked about the possible benefits of decreasing quarters from 12 minutes to 10 minutes.
"Something else that I'm a fan of, and I'm probably in the minority, as we get more involved in global basketball the NBA is the only league that plays 48 minutes," Silver told Patrick. "I am a fan of four 10-minute quarters. I'm not sure that many others are. Putting aside what it means for records and things like that. I think a two-hour format for a game is more consistent with modern television habits. People in arenas aren't asking us to shorten the game, but being as a television program: two hours, that's Olympic basketball, college basketball of course."
