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Fashion Times
Fashion Times
Lifestyle
Naomi Parris

Jhené Aiko Enters the Holistic Beauty Space With the Release of Self-Care Brand Jhenetics

Jhené Aiko
Jhené Aiko introduces her new wellness endeavor. (Credit: Courtesy of Jhené Aiko/Jhenetics)

There's already an overwhelming amount of celebrity beauty brands. But Jhené Aiko is headed in another direction. On the cusp of her highly-anticipated The Magic Hour Tour, the songstress has officially launched Jhenetics, a self-care brand inspired by her firm belief in holistic wellness and beauty.

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