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Fortune
Fortune
Wen Shao

Jev, an AI for making quick decisions, has been a viral hit. But OpenAI is hot on its heels

TypeSafe cofounders Erik Gafni (left), Sasha Sheng (center), and Diogo Almeida (Credit: Photo courtesy of Typeface AI)

Jev, an AI model built for quick decisions, went viral among AI developers and Silicon Valley cognoscenti when the startup TypeSafe AI released it in September.

These early adopters were quick to experiment with the AI model, which could perform all kinds of classification decisions—like sorting online customers into buckets based on certain data points or categorizing documents—at a fraction of the cost of many leading AI models. Programmers showed it sorting email, spotting writing mistakes and even playing games.

Within a day of arriving on Vercel’s AI Gateway, a service for accessing different models, nearly 13% of its paid teams had tried Jev. Vercel said Jev reached more than twice as many paid teams in its first 24 hours as any previous model launch.

Perhaps the clearest sign that TypeSafe was on to something: on Oct. 6, just three weeks after Jev’s launch, OpenAI rolled out a competing product, called Decisions API.

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