
The Row has a vice grip on Jennifer Lawrence's wallet. Without a doubt, the Olsen twin-owned luxury label is her most-reached-for brand—whether she's running errands or promoting a new film. I would imagine when the No Hard Feelings actor opens her closet every morning, it looks more or less like a pop-up shop for The Row. It's a mystery to me why she hasn't been named an ambassador yet. (Then again, why pay for the endorsement when she's thrilled to wear the clothes sans contract?)
On Jan. 28, the Oscar winner—who announced her second pregnancy in October—took a midday field trip to The Row's store on New York City's Upper East Side with her husband, art gallerist Cooke Maroney. I have to imagine the star's platinum card inflicted some serious damage in the accessories department, though she already owns nearly every rare bag and It shoe the minimalist brand makes.