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The Hindu
The Hindu
Lifestyle
Rosella Stephen

Jean-Christophe Babin: watch CEO and a social media star

Bulgari JeanChristophe Babin Priyanka Chopra Zendaya Baselworld Geneva Watch Days India LVMH
Watch special 2022 |

Jean-Christophe Babin’s Instagram account has shiny pictures of pop star Dua Lipa and the luminous actor Zendaya wearing Bulgari jewellery at the Grammys and Oscars, respectively. They are brand ambassadors, after all. But the biggest ambassador of one of the most diversified luxury brands in the LVMH portfolio is Babin himself, Bulgari’s CEO since 2013. With his followers just a few hundred shy of a million on the social media app and #jcbabin crossing 11.1 million views on TikTok, this Italian knows what he is about.

Zendaya at the 2022 Oscars
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