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Salon
Salon
Amanda Marcotte

JD's sad book tour shows why he's losing

JD Vance is famously addicted to social media, to a degree that one wonders if he has any job duties as vice president at all. It’s almost certain that he’s well aware that the late Charlie Kirk has not become the movement martyr MAGA hoped for. On the contrary, the memory of the Turning Point USA founder has become a joke on social media. The cringeworthy efforts to deify Kirk are irresistible bait for online jokesters, who spent months turning his image and even an AI-generated song about him into fuel for irony-drenched memes mocking the deceased right-wing leader. Trying to shove Kirk on the public backfired for MAGA, causing many people to rebel with mockery.

Most Republicans have quietly moved on, but Vance is still hoping to get enough juice out of Kirk’s death to sell some books. In early June, the Wall Street Journal published an excerpt from Vance’s latest memoir, “Communion: Finding My Way Back to Faith,” which is officially released this week. In it, Vance credits Kirk’s widow, Erika Kirk — who is even more hated than her dead husband — for convincing his wife, Usha Vance, to have a fourth child. No, it’s not as a response to the embarrassingly intimate hug Erika Kirk and JD Vance shared at a TPUSA event last November, despite online gossip speculating otherwise. Instead, the vice president claims that “Erika told Usha between sobs that she regretted having only two kids with Charlie,” and that’s what changed his wife’s mind.

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