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Birmingham Post
Birmingham Post
Business
Jon Robinson

JD Sports to open 50 Middle East stores after signing first franchise deal

JD Sports JD GMG

Around 50 JD Sports stores are to be opened in the Middle East after the retail giant signed its first franchise agreement.

The Greater Manchester-headquartered group has partnered with GMG, a Dubai-headquartered well-being company, which will launch the shops in the United Arab Emirates, Saudi Arabia, Kuwait and Egypt.

Under the terms of the 10-year deal, GMG will open the stores by 2028.

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