Fans have labelled Logan Paul the "worst brother of all time" for working with UFC boss Dana White, who is a rival of his brother Jake.
Logan's drink Prime, which he founded with fellow YouTube star KSI, is now the official sports drink of the UFC and will receive "unprecedented branding" in the organisation. Thia is somewhat of a family conflict of interest as Jake has been going back and forth with White for over a year about fighter pay in the promotion.
Jake has been calling for White to guarantee UFC fighters long-term healthcare, increase their minimum fight purse and provide them with a better revenue split. Fans reacted to the news of Paul collaborating with the UFC by writing: "Logan Paul gotta be the worst brother of all time". A second user commented: "Ain't no way Logan Paul done became friends with his brother's two rivals: KSI and Dana White."
