The Swiss watchmaker brings even more magic to this classic slimline model
In 1931, Jaeger-LeCoultre launched its famous Reverso watch with a swivelling case – a sleek and streamlined emblem of Art Deco style, originally conceived for polo-playing British Army officers in India who wished to protect the glass of their timepieces from stray mallet swings and polo balls. The watch’s classic and refined style made it popular beyond the playing field, and the timepiece swiftly became an object of desire, embodying contemporary culture and the geometric principles of the new machine age. For more than 90 years, the Reverso has retained its status as an icon of elegance, one which has enriched the history of 20th century horology by conveying a joyous synergy between aesthetics and functionality.
