Warner Brothers Discovery (WBD) is set to become the exclusive British broadcaster for the Tour de France from 2026 onwards, with live free-to-air coverage of the race in the UK likely to end.
WBD currently owns partial rights to screen the men’s and women’s events, sharing coverage on its Eurosport channel with the terrestrial ITV4, but has agreed a big-money exclusivity deal with the race’s organisers. It means Le Tour will not be shown live on British terrestrial television for the first time since the 1980s.
