Martin Lewis put his head in his hands as he clashed with Edwina Currie on Good Morning Britain.
The consumer champion will front the ITV news programme every Monday throughout September alongside Susanna Reid. The episodes have been dubbed "Martin's Money Mondays" as the finance guru issues advice to viewers on the mounting cost of living crisis.
Shock forecasts predict the energy price cap will soar over £5,000 in April - and the broadcasters were joined by Edwina Currie who criticised Martin for describing the skyrocketing prices as a "catastrophe".