Those closest to Emmerdale think they know what sets it apart from other soaps.
Later this year, the popular ITV programme will be celebrating its 50th anniversary and those connected to Emmerdale have been talking about its long-lasting appeal. Boss Jane Hudson thinks she knows a key ingredient which has kept fans coming back for decades.
She explained: “We like to ensure we keep the essence of Yorkshire, to be outside as much as possible, showing off our area. So, we can have tractors, farm animals and our unique selling point is the big house and the village with working people in it. As much as we are unique to Yorkshire, I think our stories transcend.”
