Good Morning Britain 's resident cash competition presenter Andi Peters was banned by ITV bosses from calling cash prizes "life-changing" – the 51-year-old dubbed the ban as "ridiculous".
ITV insist that prizes of £100,000 or less are not life-changing, with the broadcasting conglomerate fearing that a winner might sue them if their life doesn't change as a result of the cash prize.
Andi recently appeared on the What If? podcast and branded the ban as a "ridiculous situation" and then went on to reveal that ITV lawyers have said that presenters "can't say the word life changing unless it's £101,000 or more".
