With ABBA Voyage now taking bookings up to its fourth anniversary in May 2026, it’s fair to say that this groundbreaking digitally enhanced show has been a huge success.
In fact, ABBA Voyage has become a byword for the whole avatar concert concept. Mick Jagger called it a “technology breakthrough” and suggested that he wouldn’t be averse to using it to keep the Rolling Stones on the road (not that the real band are currently showing any signs of coming off it). And, just this week, Brian May was talking about the possibility of using hologram technology to get the original Queen line-up back together at The Sphere in Las Vegas.
