There was once a time where Newcastle United had to give away half-season tickets in the Ashley era. Now, the Magpies have thousands of supporters who can't even get inside St James' Park.
Following an unprecedented level of renewals from existing season ticket holders, there were a further 30,000 online users trying to get their hands on the thousand seats that were made available on Tuesday ahead of the start of the new campaign. It goes without saying that these additional season tickets were quickly snapped up.
It is hard to see many, if any, tickets being available on general sale next season and, at this rate, even being a club member does not necessarily offer any guarantees anymore. In fact, remarkably, at one point on Thursday, there were 22,000 supporters queuing to buy these £35 memberships after they went on sale so that they could have a priority booking period for single match tickets.