“It's a place where musicians find inspiration and where Fender gains direct insight from artists to co-create the future of music”: Following Nashville, Tokyo, and London, Fender sets its sights on Shanghai, and opens its first Artist Showroom in China

1st Floor - Fender Artist Showroom Shanghai.

A Fender Artist Showroom has officially landed in China, specifically to the bustling Xuhui District in Shanghai – marking the fourth Artist Showroom worldwide for Fender, following locations in Tokyo, London, and Nashville.

The multifaceted space is set to provide “elevated services” to Fender China's extensive roster of artists and serve as a working space for Shanghai-based Fender artist marketing and product teams.