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Louder
Entertainment
Niall Doherty

“It reinforced believing in something even if you don’t have any cause to”: Gavin Rossdale looks back on the moment Bush blew up big

Bush in 1994.

By the time success came to Bush, frontman Gavin Rossdale was ready for it. It’s 30 years ago this month since the British grunge-rockers released their mega-selling debut Sixteen Stone, a record that would go on to become six times Platinum in the US. Looking back to its success, Rossdale told this writer a few years ago that it had been a long time coming.

“It was fantastic, and the weirdest one was that it just happened so fast,” said the singer and guitarist. “It had been so slow for so long. I couldn’t get arrested. I could get demo time really easy, I knew everyone at all the labels, I still know the names of all the A&R men I’d see out - Tracy Bennett, Malcolm Dunbar, Clive Black - I’d see them out and be like, ‘cool, there’s the bloke who could change my life’. We’re really good! A&R men to young kids trying to get signed is like the messiah. He’s not the messiah, he’s a terrible A&R man! What’s funny is that anyone who doesn’t get signed for a long time and believes in themselves feels an endless shovel of disrespect being thrown in your face. If you’re stupid enough, you just keep going. When the opportunity came to get that deal in America at Trauma, I couldn’t think of anything else but the Pixies signing to 4AD and I thought, ‘well, they had to come to England, so fuck it, let’s go there’.”

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