No matter the industry, a retailer’s goal is usually the same: get customers to buy their product. But for some luxury fashion houses, the dynamic is flipped. Instead, it’s the customer who has to prove themselves before being allowed to make a purchase.
One of the most well-known examples is the Hermès Birkin. These bags can cost anywhere from $13,500 to over $20,000 and remain some of the most sought-after items among celebrities, collectors, and luxury fashion fans.
