
Japanese fashion brand Issey Miyake is best known to most famous for its scents, but don’t worry, it's not releasing a new perfume called Eau de Trail Runner.
Instead Issey Miyake has teamed up with New Balance to create a new barefoot-running-inspired shoe collaboration that – in wonderfully hyperbolic fashion – promises “sensuous physicality”. Well, that’s a new way of saying, “You can feel every stone.”