
It’s an untold rule in fashion, that if three people step out in the same item, it’s officially a trend, so, when Rosie Huntington-Whitely opted for Alaia’s pastel pink gown to celebrate Victoria Beckham’s 50th birthday last week, I knew I was onto something. You see, while most celebs rarely repeat an item worn by another A-lister, especially when it comes to evening wear, Rosie isn’t the first to take the pink dress out for a spin. In fact, she falls in a long line of stylish celebs and influencers all wearing the gown in recent months. So, is this officially the new it-dress of 2024?
Showcased as part of Alaia’s Spring/Summer 2024 collection in Paris, the dress features a high neckline and fitted body which flows into a sweeping floor-skimming skirt. What sets it apart from other more simple styles however is the addition of a 90’s inspired high leg bodysuit which peaks through the slightly sheer skirt to add a sense of playfulness to the dress. Combined with the pretty pastel pink tone, it twists traditional evening wear on its head, giving a balletcore spin to red carpet dressing. No wonder everyone’s so obsessed with it.