Designer bag enthusiasts have moved on from debating the merits of the Walmart Birkin bag to investigating a new fashion mystery: Is The Row discontinuing its Margaux bag?
The $5,600 brainchild of The Row's co-founders, Mary-Kate and Ashley Olsen, is a nondescript yet highly coveted leather bag sold since 2018. After a few years in stealth-wealth mode, interest in the Margaux officially exploded last year. And now, like the Alaïa mesh ballerinas or a Cartier Tank watch, purchasing a bag is more or less entry to one of fashion's most exclusive (and recognizable) clubs. Fans are so devoted that the trade outlet Business of Fashion called the Margaux "a Birkin in the making"; its unbranded exterior is already the next best status bag for minimalists.
