In principle, I dislike the term “unisex” when it comes to much of beauty. It’s sometimes relevant, but for the most part the gendering of fragrance and its packaging by marketeers is an acquired mindset based on Victorian stereotypes. And when it comes to skincare, it is a simple nonsense. Human skin is human skin, even if that of young men is more likely to be oily, that of menopausal women usually subject to other hormone-related symptoms.
The new overtly inclusive skincare brands shouldn’t need to declare what is common sense, but there is a growing audience for them.
