Soccer purists have long feared the “Americanization” of the game. But in one key respect, it is already happening: ownership.
Americans now own more than 40 European soccer clubs, including current English Premier League champion Arsenal, Italian Serie A champion Inter Milan and storied teams such as Manchester United and Liverpool. Americans are also investing heavily in the lower leagues, taking ownership of two dozen clubs outside the top division, including Birmingham City, whose ownership group includes former NFL star Tom Brady, and Norwich City, purchased by Milwaukee Bucks owner Mark Attanasio in 2022.