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Neha Panjwani

Is Omnicom Stock Outperforming the Dow?

New York-based Omnicom Group Inc. (OMC) offers advertising, marketing, and corporate communications services. With a market cap of $20 billion, the company’s agencies, which operate in major markets around the world, provide a comprehensive range of services, including traditional media advertising, customer relationship management (CRM), public relations, and specialty communications.

Companies worth $10 billion or more are generally described as “large-cap stocks,” and OMC perfectly fits that description, with its market cap exceeding this mark, underscoring its size, influence, and dominance within the advertising agencies industry.

Omnicom's global presence, comprehensive services, and integrated approach drive its competitive edge. With networks like BBDO, DDB, and TBWA, and practice areas like Omnicom Health Group, the company delivers seamless marketing solutions. Its client-centric model fosters collaboration, fueling growth through expanded services, new markets, and client acquisition.

Despite its notable strength, OMC slipped 2.4% from its 52-week high of $104.80, achieved on Sep. 19. Over the past three months, OMC stock has gained 13.1%, outperforming the Dow Jones Industrials Average’s ($DOWI) 7.6% gains during the same time frame.

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In the longer term, shares of OMC rose 18.3% on a YTD basis and climbed 38.7% over the past 52 weeks, outperforming DOWI’s YTD gains of 11.8% and 24% returns over the last year.

To confirm the bullish trend, OMC has been trading above its 200-day moving average since early February and over its 50-day moving average since early August.

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Omnicom saw a boost in its overall performance, driven primarily by acquisition revenue growth, notably the addition of Flywheel Digital in the Precision Marketing segment.

On Jul. 16, OMC shares closed up more than 1% after reporting its Q2 earnings results. Its adjusted EPS of $1.95 topped Wall Street expectations of $1.88. The company’s revenue was $3.9 billion, surpassing Wall Street forecasts of $3.8 billion.

OMC’s rival, The Interpublic Group of Companies, Inc. (IPG), has lagged behind the stock with a 4.1% dip on a YTD basis but has gained 8.5% over the past 52 weeks.

Wall Street analysts are moderately bullish on OMC’s prospects. The stock has a consensus “Moderate Buy” rating from the 11 analysts covering it, and the mean price target of $108.50 suggests a potential upside of 6.1% from current price levels.

On the date of publication, Neha Panjwani did not have (either directly or indirectly) positions in any of the securities mentioned in this article. All information and data in this article is solely for informational purposes. For more information please view the Barchart Disclosure Policy here.
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