Is it wrong to dress my dog in a Christmas jumper this year?

Muggles wearing a Christmas alpaca knit, a crochet Christmas tree hat, and a traditional large red velvet festive bow from the luxury pet store, Love My Human in London’s King’s Road - (Charlotte Cripps)

I started scrolling for “dog Christmas outfits” a few weeks ago – and I wasn’t quite sure why. Up until now, I’ve always resisted the temptation to dress my 11-year-old golden retriever, Muggles, in silly festive outfits like a pull-on elf hat.

I admit, I’ve always secretly wanted to get him a Gucci reversible corduroy pet coat costing £570, but I didn’t want to make him the laughing stock of the neighbourhood by putting him in a humorous reindeer pet costume, a Santa hat with an elasticated chin strap, or in matchy-matchy Christmas PJs for the family. It just seemed so naff.