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Barchart
Barchart
Mohit Oberoi

Is GOOG Stock a Buy Now as Google Ups Its AI Game in 2025?

Ever since the artificial intelligence (AI) euphoria began in 2023, which eventually helped catapult Nvidia (NVDA) into the ranks of $3 trillion market cap behemoths - a position it has since lost - Alphabet (GOOG) (GOOGL) has been trying to fight the perception that it is not slacking on its AI efforts and is pretty much in the race.

GOOG shares are down 8.9% for the year and have lost over 16% from their recent highs. The stock is up just about 34% over the last three years, which is the second-lowest among Magnificent 7 peers, trailing only Tesla (TSLA). NVDA, of course, is the best performer over that timeframe, followed by Meta Platforms (META). In this article, we’ll examine whether GOOG stock is a buy now as Google ups its game in AI. Let’s begin by analyzing what’s been driving Alphabet’s underperformance.

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