iPhone users are tending to keep their handsets for longer, according to analysis from CIRP (via 9to5Mac). And that doesn't surprise me at all, since the reasons to avoid upgrading are stronger than ever.
As CIRP has it, 34% of users surveyed in March of this year had a three-year-old iPhone or older, up from 26% in 2019, the earliest year CIRP has data for. The only snag to this trend was 2022, when there was a sudden leap in iPhones under a year old or between one and two years old. CIRP identifies various COVID-19-related reasons, such as reduced spending on entertainment and travel and federal government stimulus checks, as why users suddenly felt like splashing out on a new iPhone.
