This year's Apple September Event is going to be a little different, in that there are only three new iPhones being released. But those three newbies are all premium devices, and that makes deciding between them a much trickier endeavor. With no standard iPhone 18 on the horizon, it's not just a case of picking between the regular and one of two sizes of Pro.
Prospective iPhone users that know they don't want to wait until iPhone 18's early 2027 launch need to decide whether they should stick with a Pro or go Ultra. But what exactly is different between all these new iPhones? Various leaks and rumors show that it's not quite as simple as spotting that one of them folds and the other two don't.