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TechRadar
TechRadar
Efosa Udinmwen

Intuit's Mailchimp is gradually growing into a fully-fledged CRM suite for SMB thanks to a raft of new additions - and I can't wait to try them

CRM.

  • Mailchimp’s subtle updates are stacking up to challenge what we expect from SMB software
  • Integrations with TikTok, Meta, and Google are finally making Mailchimp marketing feel connected
  • Metrics Visualizer offers 40+ variables, but feels like overdue functionality rather than innovation
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