Jaguar, the luxury car maker owned by Tata Motors, jumped the shark in its rebranding efforts, leaving the denizens on the internet utterly confused by its new advertisement.
The rebranding, led by Santino Pietrosanti, features a 30-second clip that depicts everything you'd expect to see in a fashion advertisement -- bright colored clothing in shades of pinks, yellows, and oranges worn by models who are doing activities like painting and holding a hammer.
