International students are increasingly comparing multiple countries before deciding where to study overseas, as visa rules, career outcomes and value for money become key factors in decision-making, according to IDP’s Emerging Futures 9 report. The survey found 78% of students are seriously considering more than one study destination, up from 66% in October 2024.
The report said students are now approaching international education like a long-term investment decision rather than choosing a destination based only on university reputation or tuition costs. More students are comparing visa systems, post-study work opportunities, employability outcomes and overall return on investment before applying.