In the world of home and interior design, there is no opinion more valuable than that of a designer. Just like our consumption patterns as they relate to influencers, buyers looking to decorate their homes first look to the best of the best before starting their journey. How are designers arranging their homes? What colors are they using? What style of furniture? And the guiding ethos here? 'If it's good enough for the person in charge of making the trends, it should be good enough for me.'
It's an understandable approach, especially if you're easily overwhelmed while shopping; why not just just follow the lead of someone far more well-versed than you? And though it existed far before the dawn of Instagram, it's a phenomenon that has grown and strengthened with the rise of social media, where designers and experts can now share their takes, thoughts, and reccos on the best bedding sets with the touch of a button.
