
Intel has revealed a powerful new discrete GPU for the automotive industry. Earlier today, the chipmaker showed off the Arc A760A during the Intel AI Cockpit Innovation Experience event in Shenzhen, China. During his on-stage presentation, Jack Weast, VP and GM of Intel Automotive claimed that the new dGPU can run "the same triple-A gaming experience as at home – inside the car." Vehicles with the latest GPU on board will hit the streets as soon as 2025, says Intel.
An email to Tom's Hardware explained that the new A760A was designed to "help OEMs unlock a new era of AI-powered cockpit experiences." Though driver assistance is one of the best-known applications of AI in cars, Intel says that the new discrete GPU will power "personalized in-vehicle passenger experiences much like those experienced across the PC industry." Sophisticated in-car cockpits are of growing importance to fickle car buyers. GPU power is increasingly essential for futuristic, feature-rich, and personalized displays.