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PC Gamer
PC Gamer
Jeremy Laird

Intel's Arc B770 gaming graphics card claimed to be dead and the reason is inevitably AI

Intel Arc B580 graphics card.

Website XDA claims that the Intel Arc B770 graphics card is dead, a casualty of "financial viability." In other words, with memory chips now so expensive, launching a new 16 GB GPU at anything resembling a reasonable price isn't a goer.

Specifically, XDA says that Intel has "pulled the plug on the Arc B770 due to a lack of financial viability." The website goes on to explain that, "Intel no longer believes the project would be a worthwhile use of its resources. Considering the unprecedented rise in memory costs, and the added investments in validation, marketing, distribution, and driver maintenance, it's hard to disagree."

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