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The Guardian - AU
The Guardian - AU
Technology
Josh Taylor

Instagram’s Threads app to launch 6 July amid mass backlash against Elon Musk’s Twitter

Twitter Inc. Elon Musk Threads Instagram Meta Thread Bluesky Mastodon
Screenshots of new app Thread to rival Twitter
Screenshots suggest people will be able to use their Instagram handle to log in to Threads, Meta’s answer to Twitter, and follow their existing contacts. Photograph: New app Thread to rival Twitter

Meta’s answer to Twitter, a new app called Threads, will launch on Thursday, just as users of the platform owned by Elon Musk seek out alternatives in droves.

The Threads app, which is linked to Instagram, appeared in the Apple app store on Tuesday ahead of Thursday’s launch. Meta has launched a countdown website for the release.

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