Instagram has highlighted individuality, self-improvement and fandom as some of the key trends for 2024 in the photo-sharing platform’s 2024 Instagram Trend Talk, produced in partnership with trend forecasters WGSN. But woe betide people with bad taste in memes, the report finds.
Following this year’s Y2K aesthetic, chunky soles, and tinted sunglasses, almost one-third of respondents across the US, UK, Brazil, India and South Korea said that they’d like to be more creative when it comes to their personal style, with many also hoping to find their signature scent and a ‘core’ aesthetic.
