Get all your news in one place.
100's of premium titles.
One app.
Start reading
Digital Camera World
Digital Camera World
Hillary K. Grigonis

Instagram founder teases AI video tool that can adjust “whatever you can think of,” but fails to add an AI label and the internet has words

Adam Mosseri announcing forthcoming text-prompt video editing system by changing his own appearance, clothing and background .

Instagram head Adam Mosseri took to the social media platform this week to share a sneak peek at a generative AI video tool – but followers were quick to point out that the Instagram head failed to use the AI-generated label. In a video shared on December 19, Mosseri talks about the upcoming Movie Gen tool, allowing the beta software to change the view from Mosseri on a couch to Mosseri in Paris, wearing a different outfit, sitting next to a hippo, and even transforming into a literal puppet.

“A lot of you make amazing content that makes Instagram what it is and we want to give you more tools to help you realize your ideas,” Mosseri says in the video. “And you should be able to do anything you want with your videos. You should be able to change your outfit, or change the context in which you are sitting, or add a chain. Whatever you can think of.”

Sign up to read this article
Read news from 100's of titles, curated specifically for you.
Already a member? Sign in here
Related Stories
Top stories on inkl right now
One subscription that gives you access to news from hundreds of sites
Already a member? Sign in here
Our Picks
Fourteen days free
Download the app
One app. One membership.
100+ trusted global sources.