Two of the biggest social media platforms are set to allow users to pay for blue-tick verification.
Instagram and Facebook - both owned by Meta - will charge those who want to gain a verification check $11.99 (£9.96) a month on web, or $14.99 for iPhone users. The feature will be made available in Australia and New Zealand this week.
It follows Elon Musk's decision to implement a paid-for verification system on Twitter in November 2022.