Those with a sweet tooth will have often wondered how the marvellous flavour concoctions are created for their favourite desserts and treats. Ice cream and chocolate present different challenges when capturing unusual or creative tastes.
The flavour gurus at Ben & Jerry’s and chocolatiers at Tony’s Chocolonely spend hours each day imagining new exciting treats for their customers. However, some flavours and textures are harder to capture than others in chocolate and ice cream.
Even ingredients which are straightforward can present a challenge as these two brands are constantly reimagining their products. Tsega Abate, flavour guru at Ben & Jerry’s, told the Daily Record: “We describe ice cream as the product that doesn't want to exist… There are things that are super challenging, but really, we do have a few tricks up our sleeve.”
